Affiliate Window works with a huge number of affiliates that drive genuine value via the performance channel. Our affiliates have a diverse range of business models, from niche technology providers and small private websites to large consumer-orientated organisations.

However, the entrepreneurial nature of our industry inevitably attracts some people looking to drive sales via the channel that are either not genuine or should not be credited to the affiliate channel. At Affiliate Window we call this non-compliant affiliate activity. If left unchecked this activity can seriously diminish the value advertiser’s receive from affiliate marketing.

The Affiliate Watch Team regularly uncovers affiliate activity that is considered not appropriate for our network. Thankfully most of that activity is identified and removed from the network long before it can have an adverse effect on our advertisers. The nature of the activity ranges from simple paid search breaches to complex cookie-stuffing solutions that set affiliate tracking cookies when no user clicks have been made.